Pre-Conference Workshop Day – Monday, March 19, 2012

8:00 AM Registration Opens & Continental Breakfast for Workshop Participants
9:00 AM Pre-Conference Workshop
Electronic Health Records: Leveraging Pre-Engagement Technologies to Optimize Your Patient Recruitment Strategies

Joseph Kim, Clinical Operations Director,
SHIRE PHARMACEUTICALS

10:30 AM Networking & Refreshment Break
11:00 AM Workshop Resumes
12:00 PM Workshop Concludes

 

Day One – Tuesday, March 20, 2012

8:00 AM Registration and Continental Breakfast for Conference Attendees
9:00 AM Chairperson’s Welcome and Opening Remarks
9:15 AM BEYOND TEXT MESSAGING PANEL DISCUSSION: Using Mobile Technology to Keep Patients Motivated and Engaged in the Trial Process

Moderator

Jordan Lateiner, MS, MBA, Assistant Director, Clinical Development,
FOREST LABORATORIES

 

Panelists

Judith Teall, Director of Patient Recruitment,
EXCO INTOUCH

Donna Jarlenski, PMPc, Clinical Operations Head,
MOMENTA

10:00 AM PRIMARY IMMUNE DEFICIENCY CASE STUDY: Developing Study Protocol and Recruiting Patients Using Existing Online Communities

Heather Almonte, Associate Director, Clinical Operations,
OCTAPHARMA USA

10:45 AM Networking & Refreshment Break
11:15 AM RECRUITMENT PLANNING CASE STUDY: How a Monte Carlo Simulation can Help Establish Expectations of Recruitment Campaigns

Susie Kim, MPH, Global Trial Optimization Specialist,
MERCK

12:00 PM CLINICAL TRIAL ALERTS: Engaging Patients and Physicians in Clinical Research Through Electronic Health Records

Joris van Dam, PhD, TS Strategic Projects Leader,
NOVARTIS INSTITUTE FOR BIOMEDICAL RESEARCH

12:45 PM Lunch
1:45 PM HEALTHCARE APPS CASE STUDY: Leveraging Health Tracking Apps for Clinical Trial Recruitment

Elizabeth Mascherino, Associate Clinical Operations Director,
SHIRE PHARMACEUTICALS

2:30 PM SITE NETWORKS CASE STUDY: Leveraging the Extensive Dermatology Web Sites Managed Within a Network of Investigators

Rodney Butt, MSc, MBA, Principal,
HAMILTON MEDICAL CONSULTANTS GROUP

3:15 AM Networking & Refreshment Break
3:45 PM ONLINE RECRUITMENT CASE STUDY: A Presentation of the Abbott Canada Web Site Dedicated to Clinical Trial Participants

Sandra Gazel, Associate Director of Clinical Operations,
ABBOTT LABORATORIES

4:30 PM Leveraging Technology to Conduct Direct-to-Patient Virtual Clinical Trials

Lisa LaLuna, Sr.VP of Corporate Development & Implementation,
EPHARMASOLUTIONS

5:15 PM Close of Day One
Cocktail Reception Sponsored By:

 

Day Two – Wednesday, March 21, 2012

8:00 AM Continental Breakfast for Conference Participants
9:00 AM Chairperson’s Day Two Welcome and Day One Recap
9:15 AM KEYNOTE PRESENTATION: How Do Patients View Pharma Companies’ Efforts to Use Social Media to Involve them in Clinical Trials?

Jenni Prokopy, Editrix,
CHRONICBABE.COM

10:00 AM CONFOUNDING VARIABLES: Risks Involved when Patients are Socially Engaged During a Clinical Trial

Bonnie Brescia, Co-Founding Principal,
BBK WORLDWIDE

10:45 AM Networking & Refreshment Break
11:15 AM MEASURING RESULTS PANEL: Creating Metrics to Measure Online Interactions

Panelists

Russell Sobel, Director of Clinical Research,
CHUGAI PHARMACEUTICALS

Lisa Kaufman, MS RN ACNP-BC,
INDEPENDENT CONSULTANT

Pharmaceutical Company Panelist Perspective To Be Announced

12:00 PM NOVEL TECHNOLOGY SHOWCASE AND FOCUS GROUP: A Series of Mini-Presentations Premiering the Newest Advances in Emerging and Cutting Edge Technology Solutions for Recruitment, Compliance, and Retention

Matthew Stumm, Creative Director,
BBK WORLDWIDE

Sam Whitaker, President and CEO,
GREENPHIRE

Hon Pak, CEO,
DIVERSINET

12:45 PM Lunch
1:45 PM FOLLOW UP: Constructing an Online Community for Participants who Complete Studies

Russell Sobel, Director of Clinical Research,
CHUGAI PHARMACEUTICALS

2:30 PM ARE NEW STRATEGIES FOR PATIENT RECRUITMENT WORKING: Rethinking Recruitment in Terms of Overall Study Execution

Lisa Kaufman, MS RN ACNP-BC,
INDEPENDENT CONSULTANT

3:15 PM Conference Concludes